The $4 Mistake Costing Roofers $1,000’s

Tom Gunsinger is a seasoned design-build expert with over five decades of experience in the construction industry. As a key figure at Bel-con Design Builders, Tom has been instrumental in navigating the challenges of modern construction, from tariffs to supply chain disruptions.

His innovative spirit shines through in his work with Snowvent Co., where he has helped develop a revolutionary storm vent that sets new standards for durability and safety.

Tom's commitment to quality and resilience makes him a respected leader and visionary in the roofing industry.

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In this episode, Carm sits down with Tom Gunsinger of Bel-Con Design Builders and SnowVent Co. to break down what’s really happening inside the roofing and construction industry right now.

 They dive into how steel and aluminum tariffs are disrupting projects, driving up costs, and forcing tough decisions across commercial and residential jobs. But beyond tariffs, the bigger issue might be contractor mindset—why roofers continue choosing cheaper, lower-quality materials even when it costs more in the long run.

 Tom also shares the story behind SnowVent Co.—an innovative roof vent designed to stop snow, water, and debris intrusion—and why even a clearly superior product struggles to gain adoption in a price-driven market.

This episode is a real-world look at pricing pressure, product resistance, and the decisions that separate short-term savings from long-term profit.

What You’ll Learn:

• How tariffs are impacting roofing and construction projects
• Why pricing volatility is delaying jobs and killing momentum
• The real reason better products don’t always win
• How small cost decisions turn into big long-term losses
• The story behind SnowVent Co. and its market challenge